Service scope

Google Business Profile planning

Review the business facts behind a profile before changing how it represents the business.

What a useful scope includes

  • Confirm the real-world business name and responsible owner.
  • Review service details, hours and contact information against current records.
  • Establish whether the actual operation is eligible for the requested profile configuration.
  • Record the existing profile state before a proposed correction.

A practical review question

Do the website and profile describe the same real business and customer-facing operation?

Set the boundary

A website targeting Chicago does not establish a Chicago office or profile eligibility.

Agree on the deliverables, responsibilities and review process before work begins.