Website planning for law firms

Questions the page should answer

• Which practice areas and jurisdictions are actually served?
• Who reviews attorney biographies and descriptions of services?
• What information is safe to request before a confidential consultation?

Bring the source material

Use the business’s current service descriptions and approved examples to answer these questions. Identify the person who can verify each material claim, along with permission for any customer story or photograph.

Keep the scope accurate

Attorney review is needed for legal claims and intake language. Do not imply a lawyer-client relationship, outcome or confidential channel without accepted behavior.

Review the next step

Check that the page leads to the process the business actually uses. Make it clear whether the next step is an inquiry, an appointment request or a confirmed booking. A confirmation should match what the business can actually receive and handle.